Two young people lay down pool side holding cans of Cool Cat wine spritzers.

Rules are supposed to guide us towards desired outcomes, and from day one we’ve been taught to follow them. But how many times have we seen someone break the rules and come out ahead? Tempting, right? Well, Cool Cats follow their hearts and take chances without apology. They want it? They get it. Rules don’t apply. It must be something in that summer heat making the thirst for adventure hard to quench. So watch out when the pack comes through, because they only have one thing on their minds – living life to the fullest.

A young man jumps into a pool while holding a Berry Cool Cat wine spritzer.

So who’s got a pool to crash? They’ll jump in, Cool Cat Sparkling Cocktail in hand, because **** the rules and anyone who makes them adhere to them. No running by the pool? They’ll race to the other side. No diving? They're going in head first. So the only question is: Are you a rule breaker too? Katharine

Hepburn famously said, “If you obey all the rules, you miss all the fun.” If you doubt her even for a second, consider this:

Thinking outside the box is the key to success. If you have a better way of doing it, don’t let anyone stop you. Make your own rules.

Living with a “what’s next?” mindset is always more badass than a “what if?” one. It allows you to live freely with purpose and without limitations.  

When you push boundaries, you’ll end up meeting other rule breakers who keep you outside your comfort zone. 

You’ll inspire your crew to defy society’s norms, too. 

People want to hear what you have to say. Your own voice is authentic and it sets you apart. Cool Cats aren’t afraid to stand out.

Join our pack and make a big splash this summer. Drop the ego, drop your pants, and jump into adventure – the water’s fine. No rules in sight, just hearts, bodies, and minds connecting over wine and a damn good time.

Where will your next adventure take you?